The New Heartwarming Advert From Guinness

This new advert by Guinness is causing quite a stir, and you don't have to love the Irish drink to appreciate its heartwarming nature. Created by BBDO New York, the advert features a group of wheelchair basketball players with an unexpected twist at the end. The advert begins with a group of muscular men playing an intense game of wheelchair basketball. 'The choices we make reveal the true nature of our character,' says the narrator. You may need a Guinness to wash away that lump in your throat after this heart string-pulling advert that's so very different to the other beer adverts.